Why She Buys - Purse Strings Tuesday 3pm EST - Live right here!
Posted on | June 29, 2009 |
On Tuesday, I will interview Bridget Brennan, CEO of Female Factor, a Chicago-based marketing consultancy. Bridget is a pioneer in developing business strategies that appeal to the world’s most powerful consumers. She is the author of Why She Buys: The New Strategy for Reaching the World’s Most Powerful Consumers, which hits store shelves in early July.
- Maria Reitan
Comments
Leave a Reply
Newsletter Sign-Up
Or Subscribe via RSSRecent Posts
- Social Media’s ability to Amplify our Generosity - PurseStrings Today 3pm EST - right here
- Dialogues Are A Girl’s Best Friend
- WHEN I’M SIXTY-FIVE: How To Market To Boomers
- Is “Good” the new “Sexy”?
- Accomplish Insightful Research in a Cash-Strapped Economy - PurseStrings - Tuesday 3pm EST right here!
- Valentine’s Day - The Power of Nostalgia in Marketing
- PurseStrings 100th Show - “Best Of PurseStrings” - Tuesday LIVE 3pm EST - right here
- How Brands Should Appeal to Women
Purse Strings on ReachingWomenDaily
Blogroll
Recent Readers
Categories
- Advertising (51)
- Agency Relations (6)
- Andrea Learned (1)
- Boomer Women (16)
- Brand Keys (12)
- Branded Entertainment (5)
- Branding (81)
- Campaign Integration (3)
- Cause Marketing (5)
- Christine Ryder (2)
- Cognitive Marketing (2)
- Contests and Promotions (3)
- CoreBrand (4)
- Customer Experience Management (39)
- Distributed Media (11)
- Dr. MaryLou Roberts (1)
- E-tailing (25)
- Election 2008 (3)
- Ethical Marketing (3)
- Facebook (1)
- Financial Services (1)
- Green Marketing (10)
- Holly Buchanan (13)
- Hot for 2009 (1)
- How men shop (12)
- How women shop (44)
- India (1)
- Influencer Marketing (3)
- Ingame Advertising (3)
- Kaira Sturdivant Rouda (6)
- Loyalty (1)
- Luxury Brands (11)
- Market Research (18)
- Marketing in China (2)
- Marketing to Moms (39)
- Marketing to Women (126)
- Marti Barletta (3)
- MaryLou Roberts (2)
- Media Planning & Buying (5)
- Metrics (6)
- Micro-sites (3)
- Mobile Marketing (13)
- New Media (8)
- Not-for-Profit Marketing (1)
- Online Marketing 101 (9)
- pricing (1)
- Purse Strings (50)
- recession marketing (6)
- Retail & eTail (33)
- Robert Passikoff (2)
- Sarah Palin (10)
- Selling to women (52)
- Social Media (31)
- Sponsorships (2)
- StrawberryFrog (1)
- Street Wise (9)
- Success Stories (3)
- Teen Talk (5)
- Trendspotting (15)
- TV 3.0 (4)
- Uncategorized (83)
- User Generated Content (15)
- vertical ad networks (1)
- Viral Marketing (17)
- Wed Design (1)
- Women and the Web (20)
- Women Entrepreneurs (1)
- Women Gamers (1)
Monthly Archives
- March 2010 (3)
- February 2010 (6)
- January 2010 (6)
- December 2009 (6)
- November 2009 (6)
- October 2009 (7)
- September 2009 (7)
- August 2009 (11)
- July 2009 (10)
- June 2009 (15)
- May 2009 (15)
- April 2009 (17)
- March 2009 (15)
- February 2009 (17)
- January 2009 (20)
- December 2008 (22)
- November 2008 (22)
- October 2008 (23)
- September 2008 (26)
- August 2008 (22)
- July 2008 (28)
- June 2008 (24)
- May 2008 (17)
- April 2008 (21)
- March 2008 (20)
- February 2008 (17)
- January 2008 (17)
- December 2007 (19)
- November 2007 (17)
Contributors
Andrea LearnedFounder
Learned on Women
Delia PassiFounder
Women Certified
Ellen ButlerMarketing and PR Consultant
Faith PopcornBrain Reserve
Fara WarnerAuthor and Journalist
Greg PaulPrincipal Founder R3
www.rthree.com
Holly BuchananNew Book
My Blog
Kaira RoudaReal Living Inc.
New Book
Lindsay Mure-O'NeilPresident
Femme Network
Maria ReitanPurse Strings
PR Principal
Marti BarlettaAuthor, Speaker, Consultant
Mary Lou RobertsFreelance Author, Educator, Consultant
Michelle MadhokSheFinds.com
MomFinds.com
Penelope StockingerEditor
ReachingWomenDaily
Sean MacPhedranCreative Director
Fuel Industries
Scott LadzinskiOwner, Zinsk Creative
Zinsk Creative
Recent Comments
- Holly Buchanan on Is “Good” the new “Sexy”?
- Tom H. C. Anderson on Accomplish Insightful Research in a Cash-Strapped Economy - PurseStrings - Tuesday 3pm EST right here!
- Alan on Ally Bank’s Winning Strategy - Disappoint Kids
- Digital Moms on the Move : on Reaching Niche Audiences: Pushing the Message
- Digital Moms on the Move : on Reaching Niche Audiences: The Mommy Ecosphere
We're Making Noise
