The New Female Consumer: The Rise of the Real Mom, PurseStrings Tuesday 3pm LIVE - right here!

Posted on | March 22, 2010 |

My guest Tuesday is Ann Mack, director of trend spottin.g at JWT. Ann oversees trends analysis, thought leadership and other content initiatives. She joins me to talk about the white paper she released with co-author Marissa Miley, a Manhattan-based journalist and new York Times best-selling author, who is a former staff writer at Advertising Age. This white paper was recently showcased in Advertising Age… its entitled: The New Female Consumer: The Rise of the Real Mom.
- Maria Reitan

If you missed the show, you will find the podcast shortly in our podcast widget - left column of this page, underneath “Recent Posts”. - the Editor

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