PurseStrings 100th Show - “Best Of PurseStrings” - Tuesday LIVE 3pm EST - right here

Thanks for listening, if you missed the show, the Podcast will be posted soon.
Congratulations to Maria Reitan on her 100th PurseStrings show! Our readers and listeners love the show which we air every week at 3pm EST right from our site. Maria has interviewed many of our featured contributors, from Andrea Learned & [...]

Andrea Learned - “Marketing to Values-based Consumers” - podcast

Andrea Learned was interviewed recently by Jonathan on The Radiator.  Click here for the podcast.
My guest in this program is Andrea Learned, Burlington-based writer, speaker, blogger, and author on ‘marketing to women’… and men, and people. In this interview we talk a lot about how people buy, how that’s evolving and the forces causing that [...]

Muse Communications’ “The Best (and Worst) of 2008″

by P. Stockinger
I recently received a link to a newsletter from Courtney Davis at Muse Communications in Belgium (small country, big ideas). Courtney is a member of the Marketing To Women Network Group on LinkedIn, which if you are involved in marketing to women, I urge you to join.
Muse surveyed marketers for their takes [...]

Happy Sustainable Holidays - from a Christmas Tree Hugger

by Penelope Stockinger
I believe I have become a Christmas tree hugger.  As your editor, I am not sure if this really has to do with marketing, or marketing to women, but I am a woman and a marketer and the subject touched me this year more than most.

From Pampers to Discovery Channel, the Winners of the 2008 Marti Awards

You Voted!  Here are the results! Today, The TrendSight Group announced the winners of the Marti Awards, named in honor of company founder, marketing guru, (and ReachingWomenDaily contributor) Marti Barletta. The “Martis” salute marketing campaigns that resonate with women, and this year’s winners come from a variety of fields.
The 2008 Marti recipients are Pampers’ [...]

Will Hillary-istas be Happy with SOS?

Ok, ok I know we diverged a bit for a marketing journal around election time and did some good ranting with our political views, but I saw this article by Tina Brown in her The Daily Beast, and just had to pass it around.
According to Brown, “The political fate of both Clinton and Palin have [...]

eBrandMarketing has moved to ReachingWomenDaily

 
Dear Readers,
Reaching Women Daily - formerly eBrandMarketing -  has moved to this new address!  We ask for your patience while we finish decorating our new home.
On ReachingWomenDaily.com you will find our great posts (old and new) and more from our team of renowned writers;
Andrea Learned
Marti Barletta
Holly Buchanan
Purse Strings with Maria Reita
Delia Passi
Kaira Sturdivant Rouda
Fara Warner
Faith Popcorn, She Find’s Michelle Madhok, [...]

The Market Research Event - on Purse Strings Tuesday LIVE - 3pm Eastern

Maria Reitan interviews Kelley Styring - Principal at Insight Farm. Kelley just unveiled exciting new research  at the Institute for International Research’s “The Market Research Event”  about her journey through 7 cities, 5,000 miles in 30 days with her entire family in a Honda Pilot.

Purse Strings now on eBrandMarketing

Tune in Live every Tuesday 3:00 PM EST - right here!
Purse Strings, with Maria Reitan, of Carmichael Lynch Spong, is a program focused on marketing to women.

Happy 4th of July!