“High Engagement” Sites of Food, Beverage Brands Top CPG Website Rankings

Consumer packaged goods brand sites attracted a total of 66.4 million U.S. visitors, an increase of 10 percent versus the same period last year, - republished here from a recently released comScore, Inc. study. All of the top ten positions were taken by food or beverage brands. The average visitor made 3.9 visits to [...]

Fish Where the Fish Are

It is true today that a great deal of the content we all consume comes to us and not the other way around. With the rapid growth of social media, widgets and other types of content sharing comunitites and tools, its getting harder and harder to drive traffic to branded sites, and this includes [...]

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